• Yahoo buys mobile-marketing company Sparq

  Looking to broaden and monetize its mobile audience, the Internet giant acquires a platform that lets users jump between apps on their smartphones. [Read more]        

• Yahoo Acquires Mobile Marketing Startup Sparq

  Mobile marketing company Sparq announced on its site today that it has been acquired by Yahoo. The company did not disclose the purchase price. Yahoo declined to illustrate the deal's financial details. Sparq's team will be joining Yahoo's Sunnyvale campus. Before it was acquired, Sparq…

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