• Tumblr Rolls Out Auto-Playing Video Ads To Users' Dashboards

   Tumblr's auto-playing video ads will begin rolling out to users' dashboards today, in a pilot program that includes participation from ten big-name brands such as CW, Lexus, Universal, JCPenney, and Hulu, and others. The video ad test follows last week's news of an updated video player…

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• Tumblr doubles down on advertising with sponsored video posts

  Today Tumblr announced the beta launch of in-stream auto-play ads with 11 brands including J.C. Penney, Hulu, Universal, and Unilever's Axe products. The new ad product comes a week after Tumblr unveiled its new video player. Tumblr's sponsored video posts will play automatically in-stream on…

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